Doja Cat's Planet Her Album Release

Celebrating Doja Cat’s Planet Her album release party, the team decided to host the event at Goya Studios. There were many sponsors onboard to help congratulate the celebrity on her success: LIFEWTR, Beats, Diageo, Amazon, Bliss Lights, Levis, BH Cosmetics, and Taco Bell. To begin the festivities, dinner was hosted across the street at Beauty & Essex where each guest received a gift bag full of goods from the generous sponsors. At each place setting was a place card handwritten by Calligraphy Katrina to help guests easily find their seat before enjoying several courses of delicious fare. It was a star-studded event with all of XO management and artists from the label in attendance, including The Weeknd & French Montana. The guest list also included other hot singers/rappers, such as Saweetie, Normani, Diplo, Swae Lee, and more. We needed all hands on deck for this one! 

After dinner, guests walked over to the main event where guests immediately enjoyed sounds from DJ Casanova after they were photographed on the step-and-repeat. Fragrant floral arrangements from Rendezvous Flowers decorated the space throughout and added glamour to the otherwise planet-like theme of the evening. Some of the very cool décor concepts we saw to fruition were wrapping the walls in cool prints, incredible laser lighting, and a “floating” LED overhead installation. We also wrapped a large round bar in branded materials and hired bartenders from Cocktail Academy to quickly serve tasty cocktails to the partygoers.

Other favorite elements of the celebration were: the plush furniture pieces from Create Event Design, chrome mannequins that matched so perfectly with the album’s title, watching celebrities have fun posing in the LX Pix photo booth, and later enjoying a full menu of flavors from Nabeel Malik’s mobile hookah bar. The party was an absolute dream from out of this world!