Boohoo x Galore Halloween Party

In mid-October, The Wife of the Party helped to transform the boohoo showroom into an intimate Old Hollywood Halloween event. Partnering together to celebrate the chilling holiday was fashion retailer boohoo x Galore magazine hosted by India Love. A distinctive red-and-black color palette transformed the space into something even Dracula himself would be proud of. Black candelabras paired with red-tapered candles served as the ideal spooky centerpieces, along with slates splattered with “blood.”

Giant letters spelled out boohoo in deep red, and a vanity with bloody handprints and a director’s chair made for unique photo moments. A “boohoo Galore” red wall with blood dripping down its base, scarlet lighting designs made complete with boohoo gobos, a crimson-carpet staircase fit for monster royalty, and custom marquee signs rounded out the glamorous Halloween look.

Large fabricated "boohoo" letters and red lighting for the Boohoo x Galore Halloween event in West Hollywood, CA, by Loriann Serna and The Wife of The Party,.
"Not your boo" boohoo brand, heart, halloween cake for the Boohoo x Galore Halloween event by Loriann Serna and The Wife of The Party.

Guests easily mingled and nodded their heads to favorite jams provided by the live DJ, in addition to having fun posing for solo and group photos in the photo booth. Not only were there plenty of tasty cocktails, there were also burgers and fries on hand, followed by heart-shaped “Not Your Boo” boohoo cakes to satiate those with a sweet tooth. Lounge areas with tables and high boys in either red and black created sections for dining and relaxing. It was such a fun event filled with lots of scary cute boohoo details!

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